The Global Augmented Analytics Market Size is estimated to be US 20.1 Billion in 2023 and is poised to register 26.9% growth over the forecast period from 2023 to 2030 to reach US $ 106.5 billion in 2030.
The market growth is driven by the increasing volume and complexity of data generated by businesses that require advanced analytics tools to derive meaningful insights. Augmented analytics helps organizations make sense of this data. Leading companies that are focused on Wider Adoption Across Industries, AI-powered automation, Integration with IoT Data, Explainable AI (XAI), Enhanced Data Governance, AI-driven data Exploration, and others to boost market shares in the industry.
The Augmented Analytics market, as of my last knowledge update in September 2021, was witnessing robust growth with increasing adoption across various industries. Key players included IBM, Microsoft, SAP, Tableau (now part of Salesforce), and others, offering solutions for business intelligence, predictive analytics, natural language processing, and data preparation. Notable trends included the democratization of data analytics, integration with AI and machine learning, cloud adoption, and a focus on data governance and compliance. The market's dynamic nature necessitates staying current with the latest industry developments for a precise overview.
AI and ML in augmented analytics offer automation, advanced insights, predictive capabilities, and natural language processing, making data analysis more efficient and accessible. They provide personalized, real-time, and prescriptive insights, improve resource allocation, reduce costs, enhance data security, and enable organizations to gain a competitive edge by responding quickly to market changes. AI and ML also adapt to evolving data patterns, handle complex data types, and play a crucial role in improving data quality, significantly reducing time-to-insight, and supporting efficient decision-making.
The demand for Natural Language Processing (NLP) in the Augmented Analytics Market is rising due to its ability to enhance user accessibility and efficiency in data analysis. NLP enables conversational interactions with data, speeding up insight retrieval, promoting personalized recommendations, and supporting data exploration. It bridges communication gaps between technical and non-technical teams, offers real-time insights, and facilitates integration with various data sources. NLP is a key enabler of data-driven decision-making and compliance in organizations, driving its increasing adoption in augmented analytics.
Self-Service Analytics is a vital component of the Augmented Analytics Market, allowing users to independently analyze data without IT expertise. It democratizes data analysis, offering user-friendly interfaces and natural language queries for faster, autonomous insights. This approach fosters data-driven decision-making, accelerates processes, and enhances business agility across industries.
The Global Augmented Analytics Market is analyzed across Software, Services, and others. Services is poised to register the fastest growth.
The Global Augmented Analytics Market is analyzed across various Services including Training and Consulting, Deployment and Integration, Support and Maintenance, and others. Of these, Training and Consulting held a significant market share in 2023. Training and consulting services are vital in the Augmented Analytics Market, offering education and expertise. Training programs equip users and analysts with the necessary skills to use augmented analytics tools effectively, while consulting services guide organizations in selecting, implementing, and optimizing these tools to meet their specific business needs. Together, they ensure the successful adoption of augmented analytics, empowering organizations to derive valuable insights and make data-driven decisions, ultimately enhancing competitiveness and operational efficiency.
By Component
By Services
By Organization Size
By Deployment Type
By Industry
By Region
*List not exhaustive
Augmented Analytics Market Outlook 2023
1 Market Overview
1.1 Introduction to the Augmented Analytics Market
1.2 Scope of the Study
1.3 Research Objective
1.3.1 Key Market Scope and Segments
1.3.2 Players Covered
1.3.3 Years Considered
2 Executive Summary
2.1 2023 Augmented Analytics Industry- Market Statistics
3 Market Dynamics
3.1 Market Drivers
3.2 Market Challenges
3.3 Market Opportunities
3.4 Market Trends
4 Market Factor Analysis
4.1 Porter’s Five Forces
4.2 Market Entropy
4.2.1 Global Augmented Analytics Market Companies with Area Served
4.2.2 Products Offerings Global Augmented Analytics Market
5 COVID-19 Impact Analysis and Outlook Scenarios
5.1.1 Covid-19 Impact Analysis
5.1.2 Post-COVID-19 Scenario- Low Growth Case
5.1.3 Post-COVID-19 Scenario- Reference Growth Case
5.1.4 Post-COVID-19 Scenario- Low Growth Case
6 Global Augmented Analytics Market Trends
6.1 Global Augmented Analytics Revenue (USD Million) and CAGR (%) by Type (2018-2030)
6.2 Global Augmented Analytics Revenue (USD Million) and CAGR (%) by Applications (2018-2030)
6.3 Global Augmented Analytics Revenue (USD Million) and CAGR (%) by Regions (2018-2030)
7 Global Augmented Analytics Market Revenue (USD Million) by Type, and Applications (2018-2022)
7.1 Global Augmented Analytics Revenue (USD Million) by Type (2018-2022)
7.1.1 Global Augmented Analytics Revenue (USD Million), Market Share (%) by Type (2018-2022)
7.2 Global Augmented Analytics Revenue (USD Million) by Applications (2018-2022)
7.2.1 Global Augmented Analytics Revenue (USD Million), Market Share (%) by Applications (2018-2022)
8 Global Augmented Analytics Development Regional Status and Outlook
8.1 Global Augmented Analytics Revenue (USD Million) By Regions (2018-2022)
8.2 North America Augmented Analytics Revenue (USD Million) by Type, and Application (2018-2022)
8.2.1 North America Augmented Analytics Revenue (USD Million) by Country (2018-2022)
8.2.2 North America Augmented Analytics Revenue (USD Million) by Type (2018-2022)
8.2.3 North America Augmented Analytics Revenue (USD Million) by Applications (2018-2022)
8.3 Europe Augmented Analytics Revenue (USD Million), by Type, and Applications (USD Million) (2018-2022)
8.3.1 Europe Augmented Analytics Revenue (USD Million), by Country (2018-2022)
8.3.2 Europe Augmented Analytics Revenue (USD Million) by Type (2018-2022)
8.3.3 Europe Augmented Analytics Revenue (USD Million) by Applications (2018-2022)
8.4 Asia Pacific Augmented Analytics Revenue (USD Million), and Revenue (USD Million) by Type, and Applications (2018-2022)
8.4.1 Asia Pacific Augmented Analytics Revenue (USD Million) by Country (2018-2022)
8.4.2 Asia Pacific Augmented Analytics Revenue (USD Million) by Type (2018-2022)
8.4.3 Asia Pacific Augmented Analytics Revenue (USD Million) by Applications (2018-2022)
8.5 South America Augmented Analytics Revenue (USD Million), by Type, and Applications (2018-2022)
8.5.1 South America Augmented Analytics Revenue (USD Million), by Country (2018-2022)
8.5.2 South America Augmented Analytics Revenue (USD Million) by Type (2018-2022)
8.5.3 South America Augmented Analytics Revenue (USD Million) by Applications (2018-2022)
8.6 Middle East and Africa Augmented Analytics Revenue (USD Million), by Type, Technology, Application, Thickness (2018-2022)
8.6.1 Middle East and Africa Augmented Analytics Revenue (USD Million) by Country (2018-2022)
8.6.2 Middle East and Africa Augmented Analytics Revenue (USD Million) by Type (2018-2022)
8.6.3 Middle East and Africa Augmented Analytics Revenue (USD Million) by Applications (2018-2022)
9 Company Profiles
10 Global Augmented Analytics Market Revenue (USD Million), by Type, and Applications (2023-2030)
10.1 Global Augmented Analytics Revenue (USD Million) and Market Share (%) by Type (2023-2030)
10.1.1 Global Augmented Analytics Revenue (USD Million), and Market Share (%) by Type (2023-2030)
10.2 Global Augmented Analytics Revenue (USD Million) and Market Share (%) by Applications (2023-2030)
10.2.1 Global Augmented Analytics Revenue (USD Million), and Market Share (%) by Applications (2023-2030)
11 Global Augmented Analytics Development Regional Status and Outlook Forecast
11.1 Global Augmented Analytics Revenue (USD Million) By Regions (2023-2030)
11.2 North America Augmented Analytics Revenue (USD Million) by Type, and Applications (2023-2030)
11.2.1 North America Augmented Analytics Revenue (USD) Million by Country (2023-2030)
11.2.2 North America Augmented Analytics Revenue (USD Million), by Type (2023-2030)
11.2.3 North America Augmented Analytics Revenue (USD Million), Market Share (%) by Applications (2023-2030)
11.3 Europe Augmented Analytics Revenue (USD Million), by Type, and Applications (2023-2030)
11.3.1 Europe Augmented Analytics Revenue (USD Million), by Country (2023-2030)
11.3.2 Europe Augmented Analytics Revenue (USD Million), by Type (2023-2030)
11.3.3 Europe Augmented Analytics Revenue (USD Million), by Applications (2023-2030)
11.4 Asia Pacific Augmented Analytics Revenue (USD Million) by Type, and Applications (2023-2030)
11.4.1 Asia Pacific Augmented Analytics Revenue (USD Million), by Country (2023-2030)
11.4.2 Asia Pacific Augmented Analytics Revenue (USD Million), by Type (2023-2030)
11.4.3 Asia Pacific Augmented Analytics Revenue (USD Million), by Applications (2023-2030)
11.5 South America Augmented Analytics Revenue (USD Million), by Type, and Applications (2023-2030)
11.5.1 South America Augmented Analytics Revenue (USD Million), by Country (2023-2030)
11.5.2 South America Augmented Analytics Revenue (USD Million), by Type (2023-2030)
11.5.3 South America Augmented Analytics Revenue (USD Million), by Applications (2023-2030)
11.6 Middle East and Africa Augmented Analytics Revenue (USD Million), by Type, and Applications (2023-2030)
11.6.1 Middle East and Africa Augmented Analytics Revenue (USD Million), by Region (2023-2030)
11.6.2 Middle East and Africa Augmented Analytics Revenue (USD Million), by Type (2023-2030)
11.6.3 Middle East and Africa Augmented Analytics Revenue (USD Million), by Applications (2023-2030)
12 Methodology and Data Sources
12.1 Methodology/Research Approach
12.1.1 Research Programs/Design
12.1.2 Market Size Estimation
12.1.3 Market Breakdown and Data Triangulation
12.2 Data Sources
12.2.1 Secondary Sources
12.2.2 Primary Sources
12.3 Disclaimer
List of Tables
Table 1 Market Segmentation Analysis
Table 2 Global Augmented Analytics Market Companies with Areas Served
Table 3 Products Offerings Global Augmented Analytics Market
Table 4 Low Growth Scenario Forecasts
Table 5 Reference Case Growth Scenario
Table 6 High Growth Case Scenario
Table 7 Global Augmented Analytics Revenue (USD Million) And CAGR (%) By Type (2018-2030)
Table 8 Global Augmented Analytics Revenue (USD Million) And CAGR (%) By Applications (2018-2030)
Table 9 Global Augmented Analytics Revenue (USD Million) And CAGR (%) By Regions (2018-2030)
Table 10 Global Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Table 11 Global Augmented Analytics Revenue Market Share (%) By Type (2018-2022)
Table 12 Global Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Table 13 Global Augmented Analytics Revenue Market Share (%) By Applications (2018-2022)
Table 14 Global Augmented Analytics Market Revenue (USD Million) By Regions (2018-2022)
Table 15 Global Augmented Analytics Market Share (%) By Regions (2018-2022)
Table 16 North America Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Table 17 North America Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Table 18 North America Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Table 19 Europe Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Table 20 Europe Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Table 21 Europe Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Table 22 Asia Pacific Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Table 23 Asia Pacific Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Table 24 Asia Pacific Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Table 25 South America Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Table 26 South America Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Table 27 South America Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Table 28 Middle East and Africa Augmented Analytics Revenue (USD Million) By Region (2018-2022)
Table 29 Middle East and Africa Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Table 30 Middle East and Africa Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Table 31 Financial Analysis
Table 32 Global Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Table 33 Global Augmented Analytics Revenue Market Share (%) By Type (2023-2030)
Table 34 Global Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Table 35 Global Augmented Analytics Revenue Market Share (%) By Applications (2023-2030)
Table 36 Global Augmented Analytics Market Revenue (USD Million), And Revenue (USD Million) By Regions (2023-2030)
Table 37 North America Augmented Analytics Revenue (USD)By Country (2023-2030)
Table 38 North America Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Table 39 North America Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Table 40 Europe Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Table 41 Europe Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Table 42 Europe Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Table 43 Asia Pacific Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Table 44 Asia Pacific Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Table 45 Asia Pacific Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Table 46 South America Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Table 47 South America Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Table 48 South America Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Table 49 Middle East and Africa Augmented Analytics Revenue (USD Million) By Region (2023-2030)
Table 50 Middle East and Africa Augmented Analytics Revenue (USD Million) By Region (2023-2030)
Table 51 Middle East and Africa Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Table 52 Middle East and Africa Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Table 53 Research Programs/Design for This Report
Table 54 Key Data Information from Secondary Sources
Table 55 Key Data Information from Primary Sources
List of Figures
Figure 1 Market Scope
Figure 2 Porter’s Five Forces
Figure 3 Global Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Figure 4 Global Augmented Analytics Revenue Market Share (%) By Type (2022)
Figure 5 Global Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Figure 6 Global Augmented Analytics Revenue Market Share (%) By Applications (2022)
Figure 7 Global Augmented Analytics Market Revenue (USD Million) By Regions (2018-2022)
Figure 8 Global Augmented Analytics Market Share (%) By Regions (2022)
Figure 9 North America Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Figure 10 North America Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Figure 11 North America Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Figure 12 Europe Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Figure 13 Europe Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Figure 14 Europe Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Figure 15 Asia Pacific Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Figure 16 Asia Pacific Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Figure 17 Asia Pacific Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Figure 18 South America Augmented Analytics Revenue (USD Million) By Country (2018-2022)
Figure 19 South America Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Figure 20 South America Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Figure 21 Middle East and Africa Augmented Analytics Revenue (USD Million) By Region (2018-2022)
Figure 22 Middle East and Africa Augmented Analytics Revenue (USD Million) By Type (2018-2022)
Figure 23 Middle East and Africa Augmented Analytics Revenue (USD Million) By Applications (2018-2022)
Figure 24 Global Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Figure 25 Global Augmented Analytics Revenue Market Share (%) By Type (2030)
Figure 26 Global Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Figure 27 Global Augmented Analytics Revenue Market Share (%) By Applications (2030)
Figure 28 Global Augmented Analytics Market Revenue (USD Million) By Regions (2023-2030)
Figure 29 North America Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Figure 30 North America Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Figure 31 North America Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Figure 32 Europe Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Figure 33 Europe Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Figure 34 Europe Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Figure 35 Asia Pacific Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Figure 36 Asia Pacific Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Figure 37 Asia Pacific Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Figure 38 South America Augmented Analytics Revenue (USD Million) By Country (2023-2030)
Figure 39 South America Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Figure 40 South America Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Figure 41 Middle East and Africa Augmented Analytics Revenue (USD Million) By Region (2023-2030)
Figure 42 Middle East and Africa Augmented Analytics Revenue (USD Million) By Region (2023-2030)
Figure 43 Middle East and Africa Augmented Analytics Revenue (USD Million) By Type (2023-2030)
Figure 44 Middle East and Africa Augmented Analytics Revenue (USD Million) By Applications (2023-2030)
Figure 45 Bottom-Up and Top-Down Approaches For This Report
Figure 46 Data Triangulation
By Component
By Services
By Organization Size
By Deployment Type
By Industry
By Region