The Global Event Management as a Service Market Size is estimated to register 17.2% growth over the forecast period from 2023 to 2030.
The market growth is driven by an increasing with the growing emphasis on data privacy, event organizers are prioritizing compliance with regulations such as GDPR. EMaaS platforms are incorporating features that enable organizers to manage and protect attendee data in accordance with international data protection standards. Leading Companies focusing on the Integration of Blockchain Technology, Enhanced Personalization through AI and Machine Learning, Incorporation of 5G Technology, and others to boost market shares in the industry.
The Event Management as a Service (EMaaS) market has seen substantial growth globally, fueled by the integration of advanced technologies like virtual reality and artificial intelligence. The surge in virtual and hybrid events, prompted by the COVID-19 pandemic, has driven the adoption of EMaaS platforms offering comprehensive solutions for both physical and online events. Key features include event registration and ticketing, virtual event platforms with live streaming and interactive elements, and robust data analytics tools for informed decision-making. Challenges include security concerns related to data privacy, and future trends involve the incorporation of blockchain, enhanced personalization through AI, and the integration of 5G technology for improved connectivity. It's crucial for EMaaS providers to address security issues and adapt to emerging technologies for sustained market relevance.
In the realm of digital transformation, event management is undergoing a profound revolution, leveraging technologies like virtual and augmented reality to create immersive experiences beyond physical constraints. Virtual and hybrid events are now strategic, not just adaptations, offering creative possibilities and enhanced interaction. The integration of cloud-based solutions and data analytics streamlines operational aspects, making processes like registration and ticketing more efficient while providing organizers with valuable insights. This digital evolution represents a fundamental shift, where technology serves not only as a tool but as a catalyst, redefining the nature of modern events.
The Event Management as a Service (EMaaS) market is experiencing significant growth due to heightened demand for data-driven insights and personalized experiences in the events industry. Event organizers are increasingly leveraging data analytics to gain insights into attendee behavior, preferences, and engagement, enhancing decision-making processes. EMaaS platforms are crucial for delivering personalized content and tailored recommendations, meeting the individual expectations of participants. In the evolving landscape of events, the EMaaS market positions itself as a pivotal solution to cater to the growing need for unique and data-informed event experiences.
In response to the growing emphasis on sustainability and social responsibility in event management, the Event Management as a Service (EMaaS) market is witnessing increased adoption. Event organizers leverage EMaaS platforms to implement eco-friendly practices, reduce environmental impact, and enhance community engagement. From choosing sustainable venues to incorporating energy-efficient technologies, these platforms contribute to minimizing the environmental footprint of events. Additionally, EMaaS facilitates the integration of social responsibility initiatives, fostering partnerships with charitable causes and aligning events with ethical values. The market is pivotal in meeting the expectations of socially conscious participants and stakeholders in the evolving landscape of sustainable event planning.
The Global Event Management as a Service Market is analyzed across Corporate Events, Association Events, Non-Profit Events, and others. Corporate Events is poised to register the fastest growth. The corporate events segment within the Event Management as a Service (EMaaS) market has witnessed significant growth, driven by the demand for comprehensive solutions in managing conferences, seminars, and team-building events. EMaaS platforms designed for corporate events offer end-to-end solutions, with features including virtual and hybrid event capabilities, robust data analytics for insights into attendee behavior, and a focus on security and compliance to meet the stringent requirements of corporate clients. Customization and branding options enhance the overall corporate event experience, aligning with the specific needs and branding identities of clients. EMaaS remains pivotal in addressing the evolving landscape of corporate event management, ensuring efficiency, security, and a seamless experience for organizers and participants alike.
The Global Event Management as a Service Market is analyzed across various applications including Individual, Corporate, and others. Of these, Corporate held a significant market share in 2023. The Corporate Event Management as a Service (EMaaS) market is marked by technology-driven solutions catering to the complexities of planning corporate meetings, conferences, and seminars. Platforms offer end-to-end solutions with virtual and hybrid capabilities, accommodating the increasing demand for online participation and interactive sessions. Data analytics tools provide valuable insights into attendee behavior, aiding informed decision-making for corporate organizers. Security features, including secure payment processing and compliance with data protection regulations, address the sensitive nature of corporate events. Customization options for branding purposes enhance the overall corporate event experience, making EMaaS a pivotal solution for streamlined and branded corporate event management.
By Type
By Application
By Region
*List not exhaustive
Event Management as a Service Market Outlook 2023
1 Market Overview
1.1 Introduction to the Event Management as a Service Market
1.2 Scope of the Study
1.3 Research Objective
1.3.1 Key Market Scope and Segments
1.3.2 Players Covered
1.3.3 Years Considered
2 Executive Summary
2.1 2023 Event Management as a Service Industry- Market Statistics
3 Market Dynamics
3.1 Market Drivers
3.2 Market Challenges
3.3 Market Opportunities
3.4 Market Trends
4 Market Factor Analysis
4.1 Porter’s Five Forces
4.2 Market Entropy
4.2.1 Global Event Management as a Service Market Companies with Area Served
4.2.2 Products Offerings Global Event Management as a Service Market
5 COVID-19 Impact Analysis and Outlook Scenarios
5.1.1 Covid-19 Impact Analysis
5.1.2 post-COVID-19 Scenario- Low Growth Case
5.1.3 post-COVID-19 Scenario- Reference Growth Case
5.1.4 post-COVID-19 Scenario- Low Growth Case
6 Global Event Management as a Service Market Trends
6.1 Global Event Management as a Service Revenue (USD Million) and CAGR (%) by Type (2018-2030)
6.2 Global Event Management as a Service Revenue (USD Million) and CAGR (%) by Applications (2018-2030)
6.3 Global Event Management as a Service Revenue (USD Million) and CAGR (%) by regions (2018-2030)
7 Global Event Management as a Service Market Revenue (USD Million) by Type, and Applications (2018-2022)
7.1 Global Event Management as a Service Revenue (USD Million) by Type (2018-2022)
7.1.1 Global Event Management as a Service Revenue (USD Million), Market Share (%) by Type (2018-2022)
7.2 Global Event Management as a Service Revenue (USD Million) by Applications (2018-2022)
7.2.1 Global Event Management as a Service Revenue (USD Million), Market Share (%) by Applications (2018-2022)
8 Global Event Management as a Service Development Regional Status and Outlook
8.1 Global Event Management as a Service Revenue (USD Million) By Regions (2018-2022)
8.2 North America Event Management as a Service Revenue (USD Million) by Type, and Application (2018-2022)
8.2.1 North America Event Management as a Service Revenue (USD Million) by Country (2018-2022)
8.2.2 North America Event Management as a Service Revenue (USD Million) by Type (2018-2022)
8.2.3 North America Event Management as a Service Revenue (USD Million) by Applications (2018-2022)
8.3 Europe Event Management as a Service Revenue (USD Million), by Type, and Applications (USD Million) (2018-2022)
8.3.1 Europe Event Management as a Service Revenue (USD Million), by Country (2018-2022)
8.3.2 Europe Event Management as a Service Revenue (USD Million) by Type (2018-2022)
8.3.3 Europe Event Management as a Service Revenue (USD Million) by Applications (2018-2022)
8.4 Asia Pacific Event Management as a Service Revenue (USD Million), and Revenue (USD Million) by Type, and Applications (2018-2022)
8.4.1 Asia Pacific Event Management as a Service Revenue (USD Million) by Country (2018-2022)
8.4.2 Asia Pacific Event Management as a Service Revenue (USD Million) by Type (2018-2022)
8.4.3 Asia Pacific Event Management as a Service Revenue (USD Million) by Applications (2018-2022)
8.5 South America Event Management as a Service Revenue (USD Million), by Type, and Applications (2018-2022)
8.5.1 South America Event Management as a Service Revenue (USD Million), by Country (2018-2022)
8.5.2 South America Event Management as a Service Revenue (USD Million) by Type (2018-2022)
8.5.3 South America Event Management as a Service Revenue (USD Million) by Applications (2018-2022)
8.6 Middle East and Africa Event Management as a Service Revenue (USD Million), by Type, Technology, Application, Thickness (2018-2022)
8.6.1 Middle East and Africa Event Management as a Service Revenue (USD Million) by Country (2018-2022)
8.6.2 Middle East and Africa Event Management as a Service Revenue (USD Million) by Type (2018-2022)
8.6.3 Middle East and Africa Event Management as a Service Revenue (USD Million) by Applications (2018-2022)
9 Company Profiles
10 Global Event Management as a Service Market Revenue (USD Million), by Type, and Applications (2023-2030)
10.1 Global Event Management as a Service Revenue (USD Million) and Market Share (%) by Type (2023-2030)
10.1.1 Global Event Management as a Service Revenue (USD Million), and Market Share (%) by Type (2023-2030)
10.2 Global Event Management as a Service Revenue (USD Million) and Market Share (%) by Applications (2023-2030)
10.2.1 Global Event Management as a Service Revenue (USD Million), and Market Share (%) by Applications (2023-2030)
11 Global Event Management as a Service Development Regional Status and Outlook Forecast
11.1 Global Event Management as a Service Revenue (USD Million) By Regions (2023-2030)
11.2 North America Event Management as a Service Revenue (USD Million) by Type, and Applications (2023-2030)
11.2.1 North America Event Management as a Service Revenue (USD) Million by Country (2023-2030)
11.2.2 North America Event Management as a Service Revenue (USD Million), by Type (2023-2030)
11.2.3 North America Event Management as a Service Revenue (USD Million), Market Share (%) by Applications (2023-2030)
11.3 Europe Event Management as a Service Revenue (USD Million), by Type, and Applications (2023-2030)
11.3.1 Europe Event Management as a Service Revenue (USD Million), by Country (2023-2030)
11.3.2 Europe Event Management as a Service Revenue (USD Million), by Type (2023-2030)
11.3.3 Europe Event Management as a Service Revenue (USD Million), by Applications (2023-2030)
11.4 Asia Pacific Event Management as a Service Revenue (USD Million) by Type, and Applications (2023-2030)
11.4.1 Asia Pacific Event Management as a Service Revenue (USD Million), by Country (2023-2030)
11.4.2 Asia Pacific Event Management as a Service Revenue (USD Million), by Type (2023-2030)
11.4.3 Asia Pacific Event Management as a Service Revenue (USD Million), by Applications (2023-2030)
11.5 South America Event Management as a Service Revenue (USD Million), by Type, and Applications (2023-2030)
11.5.1 South America Event Management as a Service Revenue (USD Million), by Country (2023-2030)
11.5.2 South America Event Management as a Service Revenue (USD Million), by Type (2023-2030)
11.5.3 South America Event Management as a Service Revenue (USD Million), by Applications (2023-2030)
11.6 Middle East and Africa Event Management as a Service Revenue (USD Million), by Type, and Applications (2023-2030)
11.6.1 Middle East and Africa Event Management as a Service Revenue (USD Million), by region (2023-2030)
11.6.2 Middle East and Africa Event Management as a Service Revenue (USD Million), by Type (2023-2030)
11.6.3 Middle East and Africa Event Management as a Service Revenue (USD Million), by Applications (2023-2030)
12 Methodology and Data Sources
12.1 Methodology/Research Approach
12.1.1 Research Programs/Design
12.1.2 Market Size Estimation
12.1.3 Market Breakdown and Data Triangulation
12.2 Data Sources
12.2.1 Secondary Sources
12.2.2 Primary Sources
12.3 Disclaimer
List of Tables
Table 1 Market Segmentation Analysis
Table 2 Global Event Management as a Service Market Companies with Areas Served
Table 3 Products Offerings Global Event Management as a Service Market
Table 4 Low Growth Scenario Forecasts
Table 5 Reference Case Growth Scenario
Table 6 High Growth Case Scenario
Table 7 Global Event Management as a Service Revenue (USD Million) And CAGR (%) By Type (2018-2030)
Table 8 Global Event Management as a Service Revenue (USD Million) And CAGR (%) By Applications (2018-2030)
Table 9 Global Event Management as a Service Revenue (USD Million) And CAGR (%) By Regions (2018-2030)
Table 10 Global Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Table 11 Global Event Management as a Service Revenue Market Share (%) By Type (2018-2022)
Table 12 Global Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Table 13 Global Event Management as a Service Revenue Market Share (%) By Applications (2018-2022)
Table 14 Global Event Management as a Service Market Revenue (USD Million) By Regions (2018-2022)
Table 15 Global Event Management as a Service Market Share (%) By Regions (2018-2022)
Table 16 North America Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Table 17 North America Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Table 18 North America Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Table 19 Europe Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Table 20 Europe Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Table 21 Europe Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Table 22 Asia Pacific Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Table 23 Asia Pacific Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Table 24 Asia Pacific Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Table 25 South America Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Table 26 South America Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Table 27 South America Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Table 28 Middle East and Africa Event Management as a Service Revenue (USD Million) By Region (2018-2022)
Table 29 Middle East and Africa Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Table 30 Middle East and Africa Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Table 31 Financial Analysis
Table 32 Global Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Table 33 Global Event Management as a Service Revenue Market Share (%) By Type (2023-2030)
Table 34 Global Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Table 35 Global Event Management as a Service Revenue Market Share (%) By Applications (2023-2030)
Table 36 Global Event Management as a Service Market Revenue (USD Million), And Revenue (USD Million) By Regions (2023-2030)
Table 37 North America Event Management as a Service Revenue (USD)By Country (2023-2030)
Table 38 North America Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Table 39 North America Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Table 40 Europe Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Table 41 Europe Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Table 42 Europe Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Table 43 Asia Pacific Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Table 44 Asia Pacific Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Table 45 Asia Pacific Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Table 46 South America Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Table 47 South America Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Table 48 South America Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Table 49 Middle East and Africa Event Management as a Service Revenue (USD Million) By Region (2023-2030)
Table 50 Middle East and Africa Event Management as a Service Revenue (USD Million) By Region (2023-2030)
Table 51 Middle East and Africa Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Table 52 Middle East and Africa Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Table 53 Research Programs/Design for This Report
Table 54 Key Data Information from Secondary Sources
Table 55 Key Data Information from Primary Sources
List of Figures
Figure 1 Market Scope
Figure 2 Porter’s Five Forces
Figure 3 Global Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Figure 4 Global Event Management as a Service Revenue Market Share (%) By Type (2022)
Figure 5 Global Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Figure 6 Global Event Management as a Service Revenue Market Share (%) By Applications (2022)
Figure 7 Global Event Management as a Service Market Revenue (USD Million) By Regions (2018-2022)
Figure 8 Global Event Management as a Service Market Share (%) By Regions (2022)
Figure 9 North America Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Figure 10 North America Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Figure 11 North America Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Figure 12 Europe Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Figure 13 Europe Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Figure 14 Europe Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Figure 15 Asia Pacific Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Figure 16 Asia Pacific Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Figure 17 Asia Pacific Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Figure 18 South America Event Management as a Service Revenue (USD Million) By Country (2018-2022)
Figure 19 South America Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Figure 20 South America Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Figure 21 Middle East and Africa Event Management as a Service Revenue (USD Million) By Region (2018-2022)
Figure 22 Middle East and Africa Event Management as a Service Revenue (USD Million) By Type (2018-2022)
Figure 23 Middle East and Africa Event Management as a Service Revenue (USD Million) By Applications (2018-2022)
Figure 24 Global Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Figure 25 Global Event Management as a Service Revenue Market Share (%) By Type (2030)
Figure 26 Global Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Figure 27 Global Event Management as a Service Revenue Market Share (%) By Applications (2030)
Figure 28 Global Event Management as a Service Market Revenue (USD Million) By Regions (2023-2030)
Figure 29 North America Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Figure 30 North America Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Figure 31 North America Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Figure 32 Europe Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Figure 33 Europe Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Figure 34 Europe Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Figure 35 Asia Pacific Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Figure 36 Asia Pacific Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Figure 37 Asia Pacific Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Figure 38 South America Event Management as a Service Revenue (USD Million) By Country (2023-2030)
Figure 39 South America Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Figure 40 South America Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Figure 41 Middle East and Africa Event Management as a Service Revenue (USD Million) By Region (2023-2030)
Figure 42 Middle East and Africa Event Management as a Service Revenue (USD Million) By Region (2023-2030)
Figure 43 Middle East and Africa Event Management as a Service Revenue (USD Million) By Type (2023-2030)
Figure 44 Middle East and Africa Event Management as a Service Revenue (USD Million) By Applications (2023-2030)
Figure 45 Bottom-Up and Top-Down Approaches for This Report
Figure 46 Data Triangulation
By Type
By Application
By Region