Consumer Packaged Goods Market Size, Share, Trends, Growth Outlook

Global Consumer Packaged Goods Market is forecast to register a CAGR of 3.1% from $5876.3 Billion in 2024 to $7057.6 Billion in 2030 driven by new product launches by companies.

The global Consumer Packaged Goods Market Study analyzes and forecasts the market size across 6 regions and 24 countries for diverse segments -By Product (Food and beverages, Personal care and cosmetics, Household supplies, Pharmaceuticals, Others), By Distribution Channel (Offline, Online).

An Introduction to Consumer Packaged Goods Market in 2024

The consumer packaged goods (CPG) market in 2024 reflects the dynamic landscape of fast-moving consumer goods, driven by shifting consumer preferences, digital transformation, and sustainability initiatives. CPG products encompass food and beverages, personal care, household essentials, and health products, catering to diverse consumer needs and lifestyles. With e-commerce growth, omnichannel retailing, and demand for convenience, healthy, and eco-friendly products, the CPG market witnesses innovations in product packaging, distribution channels, and marketing strategies. The market is characterized by brand differentiation, product diversification, and agility in responding to market trends, driving competition and innovation among CPG companies globally.

Consumer Packaged Goods Market Competitive Landscape

The market report analyses the leading companies in the industry including Anheuser Busch InBev SA NV, Campbell Soup Co., Carlsberg Breweries AS, Colgate Palmolive Co., Conagra Brands Inc, Diageo Plc, Heineken NV, Kellanova, Keurig Dr Pepper Inc, KWEICHOW MOUTAI Co. Ltd, LOreal SA, Mars Inc, Nestle SA, PepsiCo Inc, The Clorox Co., The Coca Cola Co., The Hershey Co., The Kraft Heinz Co., The Procter and Gamble Co., Unilever PLC.

Consumer Packaged Goods Market Dynamics

Market Trend: Shift Towards Sustainable Packaging Solutions

The most prominent trend in the Consumer Packaged Goods (CPG) market is the shift towards sustainable packaging solutions. Consumers are increasingly concerned about environmental impact, leading CPG companies to prioritize eco-friendly packaging materials, recyclable packaging designs, and reduced plastic usage. This trend includes the adoption of biodegradable packaging, reusable containers, and innovative packaging technologies that minimize waste and carbon footprint, driving market growth in sustainable CPG packaging solutions.

Market Driver: Changing Consumer Preferences and ESG Initiatives

A significant driver for the Consumer Packaged Goods market is changing consumer preferences towards sustainable, healthy, and ethical products. Consumers are seeking transparency, traceability, and responsible sourcing practices from CPG brands, influencing product formulations, packaging choices, and corporate sustainability initiatives. Environmental, Social, and Governance (ESG) considerations also drive CPG companies to invest in sustainable packaging, ethical sourcing, and social responsibility, aligning with consumer values and regulatory requirements.

Market Opportunity: Development of Plant-Based and Biodegradable Products

One potential opportunity in the Consumer Packaged Goods market lies in the development of plant-based and biodegradable products. Collaborating with suppliers and research partners presents opportunities to create CPG items such as plant-based foods, natural personal care products, eco-friendly cleaning supplies, and biodegradable packaging materials. Capitalizing on this opportunity involves leveraging consumer demand for healthier, eco-conscious alternatives, investing in sustainable supply chains, and marketing products that promote environmental stewardship, health, and well-being, thereby gaining competitive advantage and market share in the growing segment of sustainable consumer packaged goods.

Consumer Packaged Goods Market Share Analysis: Online Sales Propel Consumer Packaged Goods Market Growth

The fastest-growing segment in the Consumer Packaged Goods (CPG) market is the Online Distribution Channel for products such as Food and Beverages, Personal Care and Cosmetics, Household Supplies, Pharmaceuticals, and others. This growth is primarily driven by the increasing adoption of e-commerce platforms and the shifting consumer preference for online shopping. The convenience, accessibility, and wide product assortment offered by online channels have attracted a larger consumer base, especially among tech-savvy millennials and Gen Z consumers. Additionally, the COVID-19 pandemic further accelerated the growth of online CPG sales, as lockdowns and social distancing measures prompted consumers to shop online for essential and non-essential goods. Online platforms also provide personalized recommendations, reviews, and easy payment options, enhancing the overall shopping experience. Moreover, digital marketing strategies, such as targeted advertising and social media promotions, have amplified brand visibility and engagement, driving online sales further.

Consumer Packaged Goods Market Segmentation-

By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
OnlineGeographical Analysis
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)

Consumer Packaged Goods Market Companies Profiled

Anheuser Busch InBev SA NV
Campbell Soup Co.
Carlsberg Breweries AS
Colgate Palmolive Co.
Conagra Brands Inc
Diageo Plc
Heineken NV
Kellanova
Keurig Dr Pepper Inc
KWEICHOW MOUTAI Co. Ltd
LOreal SA
Mars Inc
Nestle SA
PepsiCo Inc
The Clorox Co.
The Coca Cola Co.
The Hershey Co.
The Kraft Heinz Co.
The Procter and Gamble Co.
Unilever PLC*- List Not Exhaustive

TABLE OF CONTENTS

1 Introduction to 2024 Consumer Packaged Goods Market
1.1 Market Overview
1.2 Quick Facts
1.3 Scope/Objective of the Study
1.4 Market Definition
1.5 Countries and Regions Covered
1.6 Units, Currency, and Conversions
1.7 Industry Value Chain

2 Research Methodology
2.1 Market Size Estimation
2.2 Sources and Research Methodology
2.3 Data Triangulation
2.4 Assumptions and Limitations

3 Executive Summary
3.1 Global Consumer Packaged Goods Market Size Outlook, $ Million, 2021 to 2030
3.2 Consumer Packaged Goods Market Outlook by Type, $ Million, 2021 to 2030
3.3 Consumer Packaged Goods Market Outlook by Product, $ Million, 2021 to 2030
3.4 Consumer Packaged Goods Market Outlook by Application, $ Million, 2021 to 2030
3.5 Consumer Packaged Goods Market Outlook by Key Countries, $ Million, 2021 to 2030

4 Market Dynamics
4.1 Key Driving Forces of Consumer Packaged Goods Industry
4.2 Key Market Trends in Consumer Packaged Goods Industry
4.3 Potential Opportunities in Consumer Packaged Goods Industry
4.4 Key Challenges in Consumer Packaged Goods Industry

5 Market Factor Analysis
5.1 Value Chain Analysis
5.2 Competitive Landscape
5.2.1 Global Consumer Packaged Goods Market Share by Company (%), 2023
5.2.2 Product Offerings by Company
5.3 Porter’s Five Forces Analysis
5.4 Pricing Analysis and Outlook

6 Growth Outlook Across Scenarios
6.1 Growth Analysis-Case Scenario Definitions
6.2 Low Growth Scenario Forecasts
6.3 Reference Growth Scenario Forecasts
6.4 High Growth Scenario Forecasts

7 Global Consumer Packaged Goods Market Outlook by Segments
7.1 Consumer Packaged Goods Market Outlook by Segments, $ Million, 2021- 2030
By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online

8 North America Consumer Packaged Goods Market Analysis and Outlook To 2030
8.1 Introduction to North America Consumer Packaged Goods Markets in 2024
8.2 North America Consumer Packaged Goods Market Size Outlook by Country, 2021-2030
8.2.1 United States
8.2.2 Canada
8.2.3 Mexico
8.3 North America Consumer Packaged Goods Market size Outlook by Segments, 2021-2030
By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online
9 Europe Consumer Packaged Goods Market Analysis and Outlook To 2030
9.1 Introduction to Europe Consumer Packaged Goods Markets in 2024
9.2 Europe Consumer Packaged Goods Market Size Outlook by Country, 2021-2030
9.2.1 Germany
9.2.2 France
9.2.3 Spain
9.2.4 United Kingdom
9.2.4 Italy
9.2.5 Russia
9.2.6 Norway
9.2.7 Rest of Europe
9.3 Europe Consumer Packaged Goods Market Size Outlook by Segments, 2021-2030
By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online
10 Asia Pacific Consumer Packaged Goods Market Analysis and Outlook To 2030
10.1 Introduction to Asia Pacific Consumer Packaged Goods Markets in 2024
10.2 Asia Pacific Consumer Packaged Goods Market Size Outlook by Country, 2021-2030
10.2.1 China
10.2.2 India
10.2.3 Japan
10.2.4 South Korea
10.2.5 Indonesia
10.2.6 Malaysia
10.2.7 Australia
10.2.8 Rest of Asia Pacific
10.3 Asia Pacific Consumer Packaged Goods Market size Outlook by Segments, 2021-2030
By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online
11 South America Consumer Packaged Goods Market Analysis and Outlook To 2030
11.1 Introduction to South America Consumer Packaged Goods Markets in 2024
11.2 South America Consumer Packaged Goods Market Size Outlook by Country, 2021-2030
11.2.1 Brazil
11.2.2 Argentina
11.2.3 Rest of South America
11.3 South America Consumer Packaged Goods Market size Outlook by Segments, 2021-2030
By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online
12 Middle East and Africa Consumer Packaged Goods Market Analysis and Outlook To 2030
12.1 Introduction to Middle East and Africa Consumer Packaged Goods Markets in 2024
12.2 Middle East and Africa Consumer Packaged Goods Market Size Outlook by Country, 2021-2030
12.2.1 Saudi Arabia
12.2.2 UAE
12.2.3 Oman
12.2.4 Rest of Middle East
12.2.5 Egypt
12.2.6 Nigeria
12.2.7 South Africa
12.2.8 Rest of Africa
12.3 Middle East and Africa Consumer Packaged Goods Market size Outlook by Segments, 2021-2030
By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online 13 Company Profiles
13.1 Company Snapshot
13.2 SWOT Profiles
13.3 Products and Services
13.4 Recent Developments
13.5 Financial Profile
Anheuser Busch InBev SA NV
Campbell Soup Co.
Carlsberg Breweries AS
Colgate Palmolive Co.
Conagra Brands Inc
Diageo Plc
Heineken NV
Kellanova
Keurig Dr Pepper Inc
KWEICHOW MOUTAI Co. Ltd
LOreal SA
Mars Inc
Nestle SA
PepsiCo Inc
The Clorox Co.
The Coca Cola Co.
The Hershey Co.
The Kraft Heinz Co.
The Procter and Gamble Co.
Unilever PLC

14 Appendix
14.1 Customization Offerings
14.2 Subscription Services
14.3 Related Reports
14.4 Publisher Expertise

By Product
Food and beverages
Personal care and cosmetics
Household supplies
Pharmaceuticals
Others
By Distribution Channel
Offline
Online
Countries Analyzed
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)