The Digital Therapeutics Market study analyzes and forecasts the market size across 6 regions and 24 countries for diverse segments- By Offering (Programs, Software/Platforms, Virtual Reality/Games), By Revenue Modal (Subscription, One time Purchase/Licensing, Outcome/Value based), By Sales Channel (B2C, B2B).
Digital therapeutics are evidence-based therapeutic interventions delivered through software applications or digital platforms to prevent, manage, or treat medical conditions and improve patient outcomes. In 2024, digital therapeutics continue to revolutionize healthcare delivery and disease management, with advancements in technology, data analytics, and regulatory frameworks driving innovation and adoption across various therapeutic areas. Digital therapeutics leverage techniques such as cognitive behavioral therapy, mindfulness training, and personalized coaching to address chronic diseases, mental health disorders, addiction, and lifestyle-related conditions. These interventions are typically delivered via smartphone apps, web-based platforms, or wearable devices, allowing for remote monitoring, real-time feedback, and personalized interventions tailored to individual patient needs and preferences. Moreover, with the integration of artificial intelligence, machine learning, and predictive analytics, digital therapeutics enable continuous optimization of treatment algorithms, engagement strategies, and clinical outcomes, enhancing their effectiveness and scalability. By offering scalable, cost-effective, and patient-centered solutions for disease prevention and management, digital therapeutics complement traditional medical treatments, empower patients to take control of their health, and contribute to improved health outcomes and quality of life across diverse patient populations.
In the digital therapeutics market, a significant trend is the increasing preference for remote healthcare solutions. With the advancements in technology and the growing acceptance of telemedicine, patients are seeking convenient ways to manage their health conditions remotely. Digital therapeutics offer a solution by providing evidence-based interventions through software programs and mobile apps, allowing patients to access treatments from the comfort of their homes. This trend is driven by the need for accessible healthcare, especially in rural or underserved areas, as well as the desire for personalized and convenient treatment options. As healthcare systems continue to evolve, the shift towards remote healthcare is to accelerate, presenting opportunities for digital therapeutics companies to expand their reach and impact.
One of the primary drivers fueling the digital therapeutics market is the escalating burden of chronic diseases worldwide. Conditions such as diabetes, cardiovascular diseases, and mental health disorders are becoming increasingly prevalent, posing significant challenges to healthcare systems globally. Digital therapeutics offer a promising solution by providing scalable and cost-effective interventions for chronic disease management. These solutions leverage technologies such as artificial intelligence, wearable devices, and data analytics to deliver personalized interventions, monitor patient progress, and improve treatment outcomes. As the burden of chronic diseases continues to rise, the demand for effective digital therapeutics is expected to increase, driving market growth and innovation in the healthcare industry.
An exciting opportunity in the digital therapeutics market lies in the integration of these solutions into the broader healthcare ecosystem. As healthcare providers, insurers, and policymakers recognize the value of digital therapeutics in improving patient outcomes and reducing healthcare costs, there is a growing push for integration with traditional medical practices. This integration presents opportunities for collaboration and partnerships between digital therapeutics companies and healthcare stakeholders to streamline care delivery, enhance patient engagement, and drive better health outcomes. By integrating digital therapeutics into existing care pathways, stakeholders can unlock synergies, improve care coordination, and ultimately transform the way healthcare is delivered and consumed. This presents a significant opportunity for digital therapeutics companies to expand their market presence and make a meaningful impact on population health.
Among the segments of the digital therapeutics market, programs and software/platforms emerge as the fastest-growing segments, driven by several key factors influencing their adoption and demand. Digital therapeutics offer evidence-based interventions delivered through digital platforms to prevent, manage, or treat medical conditions. Programs and software/platforms provide personalized healthcare solutions, including cognitive behavioral therapy, mindfulness meditation, and disease management programs, accessible to patients and caregivers remotely. The subscription-based revenue model enables continuous access to digital therapeutic solutions, fostering long-term engagement and behavior change. Moreover, the direct-to-consumer (B2C) sales channel empowers patients and caregivers to take control of their health and wellness, while business-to-business (B2B) sales channels cater to providers, payers, employers, and pharmaceutical companies seeking to integrate digital therapeutics into healthcare delivery and management systems. As healthcare stakeholders increasingly recognize the value of digital therapeutics in improving health outcomes and reducing healthcare costs, the demand for programs and software/platforms is expected to continue driving significant growth in this segment of the digital therapeutics market.
The market research study provides in-depth insights into leading companies including the SWOT analyses, product profile, financial details, and recent developments across2Morrow Inc, Akili Interactive Labs Inc, Amalgam Rx Inc, Ayogo Health Inc, Better Therapeutics Inc, Biofourmis Inc, Canary Health Inc, Click Therapeutics Inc, CogniFit Inc, Cognoa Inc, Freespira Inc, Headspace Health Inc, Hinge Health Inc, Kaia Health Software GmbH, Mindable Health GmbH, Noom Inc, Omada Health Inc, Propeller Health, Realized Care Inc, Teladoc Health Inc, Twill Health Inc, Virta Health corp, WellDoc Inc, Wellthy Therapeutics Pvt. Ltd
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
Geographical Analysis
North America (United States, Canada, Mexico)
Europe (Germany, France, United Kingdom, Spain, Italy, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Rest of Asia Pacific)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
2Morrow Inc
Akili Interactive Labs Inc
Amalgam Rx Inc
Ayogo Health Inc
Better Therapeutics Inc
Biofourmis Inc
Canary Health Inc
Click Therapeutics Inc
CogniFit Inc
Cognoa Inc
Freespira Inc
Headspace Health Inc
Hinge Health Inc
Kaia Health Software GmbH
Mindable Health GmbH
Noom Inc
Omada Health Inc
Propeller Health
Realized Care Inc
Teladoc Health Inc
Twill Health Inc
Virta Health corp
WellDoc Inc
Wellthy Therapeutics Pvt. Ltd
• Deepen your industry insights and navigate uncertainties for strategy formulation, CAPEX, and Operational decisions
• Gain access to detailed insights on the Digital Therapeutics Market, encompassing current market size, growth trends, and forecasts till 2030.
• Access detailed competitor analysis, enabling competitive advantage through a thorough understanding of market players, strategies, and potential differentiation opportunities
• Stay ahead of the curve with insights on technological advancements, innovations, and upcoming trends
• Identify lucrative investment avenues and expansion opportunities within the Digital Therapeutics Market industry, guided by robust, data-backed analysis.
• Understand regional and global markets through country-wise analysis, regional market potential, regulatory nuances, and dynamics
• Execute strategies with confidence and speed through information, analytics, and insights on the industry value chain
• Corporate leaders, strategists, financial experts, shareholders, asset managers, and governmental representatives can make long-term planning scenarios and build an integrated and timely understanding of market dynamics
• Benefit from tailored solutions and expert consultation based on report insights, providing personalized strategies aligned with specific business needs.
TABLE OF CONTENTS
1 Introduction to 2024 Digital Therapeutics Market
1.1 Market Overview
1.2 Quick Facts
1.3 Scope/Objective of the Study
1.4 Market Definition
1.5 Countries and Regions Covered
1.6 Units, Currency, and Conversions
1.7 Industry Value Chain
2 Research Methodology
2.1 Market Size Estimation
2.2 Sources and Research Methodology
2.3 Data Triangulation
2.4 Assumptions and Limitations
3 Executive Summary
3.1 Global Digital Therapeutics Market Size Outlook, $ Million, 2021 to 2030
3.2 Digital Therapeutics Market Outlook by Type, $ Million, 2021 to 2030
3.3 Digital Therapeutics Market Outlook by Product, $ Million, 2021 to 2030
3.4 Digital Therapeutics Market Outlook by Application, $ Million, 2021 to 2030
3.5 Digital Therapeutics Market Outlook by Key Countries, $ Million, 2021 to 2030
4 Market Dynamics
4.1 Key Driving Forces of Digital Therapeutics Industry
4.2 Key Market Trends in Digital Therapeutics Industry
4.3 Potential Opportunities in Digital Therapeutics Industry
4.4 Key Challenges in Digital Therapeutics Industry
5 Market Factor Analysis
5.1 Value Chain Analysis
5.2 Competitive Landscape
5.2.1 Global Digital Therapeutics Market Share by Company (%), 2023
5.2.2 Product Offerings by Company
5.3 Porter’s Five Forces Analysis
5.4 Pricing Analysis and Outlook
6 Growth Outlook Across Scenarios
6.1 Growth Analysis-Case Scenario Definitions
6.2 Low Growth Scenario Forecasts
6.3 Reference Growth Scenario Forecasts
6.4 High Growth Scenario Forecasts
7 Global Digital Therapeutics Market Outlook by Segments
7.1 Digital Therapeutics Market Outlook by Segments, $ Million, 2021- 2030
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
8 North America Digital Therapeutics Market Analysis and Outlook To 2030
8.1 Introduction to North America Digital Therapeutics Markets in 2024
8.2 North America Digital Therapeutics Market Size Outlook by Country, 2021-2030
8.2.1 United States
8.2.2 Canada
8.2.3 Mexico
8.3 North America Digital Therapeutics Market size Outlook by Segments, 2021-2030
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
9 Europe Digital Therapeutics Market Analysis and Outlook To 2030
9.1 Introduction to Europe Digital Therapeutics Markets in 2024
9.2 Europe Digital Therapeutics Market Size Outlook by Country, 2021-2030
9.2.1 Germany
9.2.2 France
9.2.3 Spain
9.2.4 United Kingdom
9.2.4 Italy
9.2.5 Russia
9.2.6 Norway
9.2.7 Rest of Europe
9.3 Europe Digital Therapeutics Market Size Outlook by Segments, 2021-2030
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
10 Asia Pacific Digital Therapeutics Market Analysis and Outlook To 2030
10.1 Introduction to Asia Pacific Digital Therapeutics Markets in 2024
10.2 Asia Pacific Digital Therapeutics Market Size Outlook by Country, 2021-2030
10.2.1 China
10.2.2 India
10.2.3 Japan
10.2.4 South Korea
10.2.5 Indonesia
10.2.6 Malaysia
10.2.7 Australia
10.2.8 Rest of Asia Pacific
10.3 Asia Pacific Digital Therapeutics Market size Outlook by Segments, 2021-2030
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
11 South America Digital Therapeutics Market Analysis and Outlook To 2030
11.1 Introduction to South America Digital Therapeutics Markets in 2024
11.2 South America Digital Therapeutics Market Size Outlook by Country, 2021-2030
11.2.1 Brazil
11.2.2 Argentina
11.2.3 Rest of South America
11.3 South America Digital Therapeutics Market size Outlook by Segments, 2021-2030
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
12 Middle East and Africa Digital Therapeutics Market Analysis and Outlook To 2030
12.1 Introduction to Middle East and Africa Digital Therapeutics Markets in 2024
12.2 Middle East and Africa Digital Therapeutics Market Size Outlook by Country, 2021-2030
12.2.1 Saudi Arabia
12.2.2 UAE
12.2.3 Oman
12.2.4 Rest of Middle East
12.2.5 Egypt
12.2.6 Nigeria
12.2.7 South Africa
12.2.8 Rest of Africa
12.3 Middle East and Africa Digital Therapeutics Market size Outlook by Segments, 2021-2030
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
13 Company Profiles
13.1 Company Snapshot
13.2 SWOT Profiles
13.3 Products and Services
13.4 Recent Developments
13.5 Financial Profile
List of Companies
2Morrow Inc
Akili Interactive Labs Inc
Amalgam Rx Inc
Ayogo Health Inc
Better Therapeutics Inc
Biofourmis Inc
Canary Health Inc
Click Therapeutics Inc
CogniFit Inc
Cognoa Inc
Freespira Inc
Headspace Health Inc
Hinge Health Inc
Kaia Health Software GmbH
Mindable Health GmbH
Noom Inc
Omada Health Inc
Propeller Health
Realized Care Inc
Teladoc Health Inc
Twill Health Inc
Virta Health corp
WellDoc Inc
Wellthy Therapeutics Pvt. Ltd
14 Appendix
14.1 Customization Offerings
14.2 Subscription Services
14.3 Related Reports
14.4 Publisher Expertise
By Offering
Programs
Software/Platforms
Virtual Reality/Games
By Revenue Modal
Subscription
One time Purchase/Licensing
Outcome/Value based
By Sales Channel
B2C
-Patients
-Caregivers
B2B
-Providers
-Payers
-Employers
-Pharmaceutical Companies
-Others
Countries Analyzed
North America (United States, Canada, Mexico)
Europe (Germany, France, United Kingdom, Spain, Italy, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Rest of Asia Pacific)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
The global Digital Therapeutics Market is one of the lucrative growth markets, poised to register a 23.4% growth (CAGR) between 2024 and 2030.
Emerging Markets across Asia Pacific, Europe, and Americas present robust growth prospects.
2Morrow Inc, Akili Interactive Labs Inc, Amalgam Rx Inc, Ayogo Health Inc, Better Therapeutics Inc, Biofourmis Inc, Canary Health Inc, Click Therapeutics Inc, CogniFit Inc, Cognoa Inc, Freespira Inc, Headspace Health Inc, Hinge Health Inc, Kaia Health Software GmbH, Mindable Health GmbH, Noom Inc, Omada Health Inc, Propeller Health, Realized Care Inc, Teladoc Health Inc, Twill Health Inc, Virta Health corp, WellDoc Inc, Wellthy Therapeutics Pvt. Ltd
Base Year- 2023; Estimated Year- 2024; Historic Period- 2018-2023; Forecast period- 2024 to 2030; Currency: USD; Volume