The global Electric Lawn Mower Market Comprehensive Study analyzes and forecasts the market size across 6 regions and 24 countries for diverse segments -By Product (Ride-On, Walk-behind), By Cord Type (Corded, Cordless), By End-User (Residential, Commercial)
In 2024, the electric lawn mower market is flourishing, driven by environmental concerns, technological advancements, and shifting consumer preferences towards sustainable and efficient lawn care solutions. Electric lawn mowers, powered by electricity or rechargeable batteries, offer an eco-friendly alternative to traditional gas-powered mowers, emitting fewer pollutants and reducing noise levels and maintenance requirements. With increasing awareness of air and noise pollution's impact on the environment and public health, consumers are transitioning towards electric lawn mowers to minimize their carbon footprint and create healthier outdoor spaces. Moreover, technological innovations such as brushless motors, smart controls, and self-propelled systems enhance the performance, efficiency, and user experience of electric mowers, rivaling their gas-powered counterparts in power and versatility. Additionally, incentives such as government subsidies, utility rebates, and eco-conscious landscaping initiatives encourage consumers to invest in electric lawn care equipment, driving market growth and adoption. As sustainability becomes a key consideration in lawn care practices, the electric lawn mower market is poised for continued expansion, with opportunities for product innovation, market penetration, and environmental stewardship.
The market report analyses the leading companies in the industry including AriensCo, Black+Decker, Briggs & Stratton, D&D Motor Systems Inc, Deere & Company, Emak S.p.A., Honda Motor Co. Ltd, Husqvarna Group, Robert Bosch GmbH, RYOBI, STIGA, The Toro Company, and Others.
A significant trend in the electric lawn mower market is the shift towards environmentally friendly lawn care solutions. With growing concerns about climate change and air pollution, consumers are increasingly seeking alternatives to traditional gas-powered lawn mowers that emit harmful emissions and contribute to environmental degradation. This trend is driven by factors such as increasing awareness of sustainability issues, government regulations promoting cleaner technologies, and the desire for eco-friendly lifestyles among homeowners. Electric lawn mowers, powered by rechargeable batteries or corded electricity, offer a cleaner and quieter alternative to gas mowers, reducing carbon emissions and noise pollution while maintaining effective lawn maintenance capabilities. Additionally, the availability of electric lawn mowers in various models and sizes, including push mowers, self-propelled mowers, and robotic mowers, caters to the diverse needs and preferences of environmentally conscious consumers seeking greener options for lawn care.
A key driver behind the demand for electric lawn mowers is advancements in battery technology and performance, making electric mowers more efficient, powerful, and convenient than ever before. As battery technology continues to improve, electric lawn mowers offer longer run times, faster charging speeds, and increased power output, rivaling the performance of gas-powered counterparts. This driver is fueled by factors such as innovations in lithium-ion battery technology, which provide higher energy densities, longer cycle life, and faster charging capabilities, as well as advancements in brushless electric motors, which offer greater efficiency and durability in mower operation. Additionally, the development of smart battery management systems and intuitive user interfaces enhances the user experience and reliability of electric lawn mowers, making them a viable and attractive option for homeowners seeking hassle-free lawn maintenance solutions. The advancements in battery technology and performance drive market growth and adoption of electric lawn mowers as preferred tools for efficient and sustainable lawn care, meeting the needs of consumers seeking reliable and environmentally friendly alternatives to gas-powered equipment.
An opportunity for the electric lawn mower market lies in expansion into commercial and professional markets, catering to landscapers, lawn care professionals, and commercial property managers seeking efficient and cost-effective lawn maintenance solutions. While electric lawn mowers have traditionally been marketed towards residential users, there is a growing demand for electric equipment in the commercial sector due to its environmental benefits, lower operating costs, and reduced maintenance requirements. Manufacturers can capitalize on this opportunity by developing robust and high-performance electric mowers specifically designed for commercial use, with features such as larger cutting widths, enhanced battery capacities, and durable construction to withstand heavy-duty applications. Additionally, offering fleet management solutions, warranty programs, and after-sales support services tailored to the needs of commercial customers enhances the value proposition of electric lawn mowers in professional settings. By targeting the commercial market segment, manufacturers can expand their customer base, increase market share, and establish themselves as leaders in sustainable and innovative lawn care solutions.
In the Electric Lawn Mower Market segmented by product, walk-behind mowers emerge as the largest segment, commanding a significant share of the market. This dominance can be attributed to several key factors. Firstly, walk-behind mowers are widely used by homeowners and landscapers for maintaining small to medium-sized lawns and yards, making them a popular choice for residential and commercial applications. Additionally, walk-behind mowers offer versatility and maneuverability, allowing users to navigate tight spaces and uneven terrain with ease. Further, the affordability and accessibility of walk-behind mowers compared to ride-on models make them a preferred choice for consumers seeking cost-effective lawn care solutions. Furthermore, the availability of a wide range of walk-behind mower models with various cutting widths, power options, and features caters to diverse lawn care needs and preferences. As a result, the walk-behind segment maintains its position as the largest in the electric lawn mower market, poised for continued growth driven by its versatility, affordability, and widespread adoption among homeowners and landscapers.
Among the segments in the Electric Lawn Mower Market categorized by cord type, cordless mowers emerge as the fastest-growing, propelled by several compelling factors. Firstly, cordless electric lawn mowers offer unparalleled convenience and freedom of movement, eliminating the need for cumbersome cords and providing users with greater flexibility during mowing sessions. Additionally, advancements in battery technology have led to the development of lithium-ion batteries with longer run times and faster charging capabilities, enhancing the performance and usability of cordless mowers. Further, the growing emphasis on eco-friendly lawn care practices and the desire for quieter, emission-free alternatives to gas-powered mowers drive the demand for cordless electric models. Furthermore, the increasing availability of cordless mower models with powerful motors, adjustable cutting heights, and ergonomic designs further stimulates their adoption among homeowners seeking efficient and hassle-free lawn maintenance solutions. As a result, the cordless segment stands out as the fastest-growing in the electric lawn mower market, poised for continued expansion driven by its convenience, environmental benefits, and technological advancements in battery technology.
In the Electric Lawn Mower Market segmented by end-user, the residential segment is the largest, commanding a significant share of the market. This dominance can be attributed to several key factors. Firstly, homeowners represent the largest consumer base for electric lawn mowers, as they seek convenient and environmentally friendly solutions for maintaining their lawns and yards. Additionally, the growing awareness of environmental issues and the desire to reduce noise and air pollution drive the adoption of electric mowers among residential users. Further, the availability of a wide range of electric mower models tailored to residential lawn care needs, including walk-behind and cordless options with various cutting widths and features, caters to diverse homeowner preferences and budgets. Furthermore, government incentives and rebates promoting the switch to electric lawn mowers further stimulate demand in the residential segment. As a result, the residential segment maintains its position as the largest in the electric lawn mower market, poised for continued growth driven by the increasing adoption of electric mowers among environmentally conscious homeowners seeking efficient and sustainable lawn care solutions.
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Countries Analyzed
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
AriensCo
Black+Decker
Briggs & Stratton
D&D Motor Systems Inc
Deere & Company
Emak S.p.A.
Honda Motor Co. Ltd
Husqvarna Group
Robert Bosch GmbH
RYOBI
STIGA
The Toro Company
*- List Not Exhaustive
Chapter 1. TABLE OF CONTENTS
Chapter 2. Introduction to Electric Lawn Mower Market
2.1. Market Overview
2.2. Key Statistics and Report Highlights
2.3. Scope of the Comprehensive Study
2.3.1. Market Definition
2.3.2 Countries and Regions Covered
2.3.3 Research Objective
2.3.4 Units, Currency, and Conversions
2.3.5 Industry Value Chain
2.4. Key Market Segments
2.5. Key Companies
2.6. Study Period
Chapter 3. Strategic Analysis Review
3.1. Electric Lawn Mower Pricing Analysis and Forecast
3.2. Porter’s Five Forces
3.3. Market Ecosystem
3.4. SWOT Analysis
3.5. Regulatory Scenario
3.3. Effects of Inflation, Russia-Ukraine War, moderating economic growth, and other macroeconomic factors
Chapter 4. Competitive Landscape
4.1. Market Share Analysis
4.1.1. Global Electric Lawn Mower Market Share by Company, 2023
4.1.2. Product Offerings of Leading Electric Lawn Mower Companies
4.2. Market Entropy
4.2.1. New Product Launches in the Industry
4.2.2. Mergers, Acquisitions, Joint ventures, and Partnerships
4.3. Key Strategies and Best Practices
Chapter 5. Global Market Projections: Best, Reference, and Low Case Scenarios
5.1. Growth Analysis- Case Scenario Definitions
5.2. Low Growth Case Scenario Forecasts
5.3. Reference Growth Case Scenario Forecasts
5.4. High Growth Case Scenario Forecasts
Chapter 6. Market Dynamics
6.1. Electric Lawn Mower Market Drivers
6.2. Electric Lawn Mower Market Challenges
6.6. Electric Lawn Mower Market Opportunities
6.4. Electric Lawn Mower Market Trends
Chapter 7. Global Electric Lawn Mower Market Outlook Trends
7.1. Global Electric Lawn Mower Revenue (USD Million) and CAGR (%) by Type (2021-2032)
7.2. Global Electric Lawn Mower Revenue (USD Million) and CAGR (%) by Application (2021-2032)
7.3. Global Electric Lawn Mower Revenue (USD Million) and CAGR (%) by Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Chapter 8. Global Electric Lawn Mower Regional Analysis and Outlook
8.1. Global Electric Lawn Mower Revenue (USD Million) By Regions (2021- 2032)
8.2. North America Electric Lawn Mower Revenue (USD Million) by Country (2021-2032)
8.2.1. United States Electric Lawn Mower Regional Analysis and Outlook
8.2.2. Canada Electric Lawn Mower Regional Analysis and Outlook
8.2.3. Mexico Electric Lawn Mower Regional Analysis and Outlook
8.3. Europe Electric Lawn Mower Revenue (USD Million), by Country (2021-2032)
8.3.1. Germany Electric Lawn Mower Regional Analysis and Outlook
8.3.2. France Electric Lawn Mower Regional Analysis and Outlook
8.3.3. United Kingdom Electric Lawn Mower Regional Analysis and Outlook
8.3.4. Spain Electric Lawn Mower Regional Analysis and Outlook
8.3.5. Italy Electric Lawn Mower Regional Analysis and Outlook
8.3.6. Russia Electric Lawn Mower Regional Analysis and Outlook
8.3.7. Rest of Europe Electric Lawn Mower Regional Analysis and Outlook
8.4. Asia Pacific Electric Lawn Mower Revenue (USD Million) by Country (2021-2032)
8.4.1. China Electric Lawn Mower Regional Analysis and Outlook
8.4.2. Japan Electric Lawn Mower Regional Analysis and Outlook
8.4.3. India Electric Lawn Mower Regional Analysis and Outlook
8.4.4. South Korea Electric Lawn Mower Regional Analysis and Outlook
8.4.5. Australia Electric Lawn Mower Regional Analysis and Outlook
8.4.6. South East Asia Electric Lawn Mower Regional Analysis and Outlook
8.4.7. Rest of Asia Pacific Electric Lawn Mower Regional Analysis and Outlook
8.5. South America Electric Lawn Mower Revenue (USD Million), by Country (2021-2032)
8.5.1. Brazil Electric Lawn Mower Regional Analysis and Outlook
8.5.2. Argentina Electric Lawn Mower Regional Analysis and Outlook
8.5.3. Rest of South America Electric Lawn Mower Regional Analysis and Outlook
8.6. Middle East and Africa Electric Lawn Mower Revenue (USD Million) by Country (2021-2032)
8.6.1. Middle East Electric Lawn Mower Regional Analysis and Outlook
8.6.2. Africa Electric Lawn Mower Regional Analysis and Outlook
Chapter 9. North America Electric Lawn Mower Analysis and Outlook
9.1. North America Electric Lawn Mower Revenue (USD Million) by Segments (2021-2032)
9.1.1. North America Electric Lawn Mower Revenue (USD Million) by Type (2021-2032)
9.1.2. North America Electric Lawn Mower Revenue (USD Million) by Application (2021-2032)
9.1.3. North America Electric Lawn Mower Revenue (USD Million) by Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Chapter 10. Europe Electric Lawn Mower Analysis and Outlook
10.1. Europe Electric Lawn Mower Revenue (USD Million), by Segments (USD Million) (2021-2032)
10.1.1. Europe Electric Lawn Mower Revenue (USD Million) by Type (2021-2032)
10.1.2. Europe Electric Lawn Mower Revenue (USD Million) by Application (2021-2032)
10.1.3. Europe Electric Lawn Mower Revenue (USD Million) by Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Chapter 11. Asia Pacific Electric Lawn Mower Analysis and Outlook
11.1. Asia Pacific Electric Lawn Mower Revenue (USD Million), and Revenue (USD Million) by Segments (2021-2032)
11.1.1. Asia Pacific Electric Lawn Mower Revenue (USD Million) by Type (2021-2032)
11.1.2. Asia Pacific Electric Lawn Mower Revenue (USD Million) by Application (2021-2032)
11.1.3. Asia Pacific Electric Lawn Mower Revenue (USD Million) by Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Chapter 12. South America Electric Lawn Mower Analysis and Outlook
12.1. South America Electric Lawn Mower Revenue (USD Million), by Segments (2021-2032)
12.1.1. South America Electric Lawn Mower Revenue (USD Million) by Type (2021-2032)
12.1.2. South America Electric Lawn Mower Revenue (USD Million) by Application (2021-2032)
12.1.3. South America Electric Lawn Mower Revenue (USD Million) by Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Chapter 13. Middle East and Africa Electric Lawn Mower Analysis and Outlook
13.1. Middle East and Africa Electric Lawn Mower Revenue (USD Million), by Segments (2021-2032)
13.1.1. Middle East and Africa Electric Lawn Mower Revenue (USD Million) by Type (2021-2032)
13.1.2. Middle East and Africa Electric Lawn Mower Revenue (USD Million) by Application (2021-2032)
13.1.3. Middle East and Africa Electric Lawn Mower Revenue (USD Million) by Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Chapter 14. Electric Lawn Mower Company Profiles
14.1 Business Overview
14.2 Product Profiles
14.3 SWOT Profiles
14.5 Recent Developments
14.6 Financial Profile
List of Companies
AriensCo
Black+Decker
Briggs & Stratton
D&D Motor Systems Inc
Deere & Company
Emak S.p.A.
Honda Motor Co. Ltd
Husqvarna Group
Robert Bosch GmbH
RYOBI
STIGA
The Toro Company
15. Methodology and Data Sources
15.1 Customization Offerings
15.2 Subscription Services
15.3 Related Reports
15.4 Publisher Expertise
LIST OF TABLES
Table 1 Market Segmentation Analysis
Table 2 Global Electric Lawn Mower Market Share of Leading Companies, 2023
Table 3 Product Offerings of Leading Companies
Table 4 Low Growth Scenario Forecasts
Table 5 Reference Case Growth Scenario
Table 6 High Growth Case Scenario
Table 7 Global Electric Lawn Mower Revenue (USD Million) And CAGR (%) By Type (2021-2032)
Table 8 Global Electric Lawn Mower Revenue (USD Million) And CAGR (%) By Application (2021-2032)
Table 9 Global Electric Lawn Mower Revenue (USD Million) And CAGR (%) By Product (2021-2032)
Table 10 Global Electric Lawn Mower Market Revenue (USD Million) By Regions (2021-2032)
Table 11 Global Electric Lawn Mower Market Share (%) By Regions (2021-2032)
Table 12 North America Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Table 13 Europe Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Table 14 Asia Pacific Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Table 15 South America Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Table 16 Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Table 17 North America Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Table 18 North America Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Table 19 North America Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Table 20 Europe Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Table 21 Europe Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Table 22 Europe Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Table 23 Asia Pacific Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Table 24 Asia Pacific Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Table 25 Asia Pacific Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Table 26 South America Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Table 27 South America Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Table 28 South America Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Table 29 Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Table 30 Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Table 31 Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
LIST OF FIGURES
Figure 1. Market Scope
Figure 2. Pricing Forecasts Per Unit, 2023- 2032
Figure 3. Porter’s Five Forces
Figure 4. Global Electric Lawn Mower Market Revenue (USD Million) By Regions (2021-2032)
Figure 5. Global Electric Lawn Mower Market Share (%) By Regions (2023)
Figure 6. North America Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 7. United States Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 8. Canada Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 9. Mexico Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 10. Europe Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 11. Germany Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 12. France Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 13. United Kingdom Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 14. Spain Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 15. Italy Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 16. Russia Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 17. Rest of Europe Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 11. Asia Pacific Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 12. China Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 13. Japan Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 14. India Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 15. South Korea Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 16. Australia Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 17. South East Asia Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 18. South America Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 19. Brazil Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 20. Argentina Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 21. Rest of Asia Pacific Electric Lawn Mower Revenue (USD Million) By Country (2021-2032)
Figure 22. Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Figure 23. Saudi Arabia Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Figure 24. The UAE Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Figure 25. Rest of Middle East Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Figure 26. South Africa Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Figure 27. Africa Electric Lawn Mower Revenue (USD Million) By Region (2021-2032)
Figure 28. North America Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Figure 29. North America Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Figure 30. North America Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Figure 31. Europe Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Figure 32. Europe Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Figure 33. Europe Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Figure 34. Asia Pacific Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Figure 35. Asia Pacific Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Figure 36. Asia Pacific Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Figure 37. South America Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Figure 38. South America Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Figure 39. South America Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
Figure 40. Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Type (2021-2032)
Figure 41. Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Application (2021-2032)
Figure 42. Middle East and Africa Electric Lawn Mower Revenue (USD Million) By Product (2021-2032)
By Product
Ride-On
Walk-behind
By Cord Type
Corded
Cordless
By End-User
Residential
Commercial
Countries Analyzed
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
Global Electric Lawn Mower Market Size is valued at $9.8 Billion in 2024 and is forecast to register a growth rate (CAGR) of 5.3% to reach $14.8 Billion by 2032.
Emerging Markets across Asia Pacific, Europe, and Americas present robust growth prospects.
AriensCo, Black+Decker, Briggs & Stratton, D&D Motor Systems Inc, Deere & Company, Emak S.p.A., Honda Motor Co. Ltd, Husqvarna Group, Robert Bosch GmbH, RYOBI, STIGA, The Toro Company
Base Year- 2023; Estimated Year- 2024; Historic Period- 2018-2023; Forecast period- 2024 to 2032; Currency: Revenue (USD); Volume