The global Keratin Market Study analyzes and forecasts the market size across 6 regions and 24 countries for diverse segments -By Product (Hydrolyzed, Others), By Application (Personal Care, Cosmetics, Healthcare, Food & Beverages, Others).
Keratin is a fibrous structural protein found in hair, nails, feathers, and skin of animals, including humans, known for its strength, elasticity, and protective properties. One key trend shaping the future of keratin is the growing demand for natural and sustainable ingredients in cosmetics, personal care products, and haircare formulations, driven by consumer preferences for clean label products, cruelty-free alternatives, and eco-friendly packaging solutions. Cosmetic manufacturers, skincare brands, and haircare product developers are incorporating keratin-derived ingredients, such as hydrolyzed keratin, keratin peptides, and keratin amino acids, into their formulations to improve hair strength, texture, and appearance, as well as to promote skin hydration, elasticity, and barrier function, leading to the development of innovative products targeting specific hair and skin concerns. Additionally, advancements in keratin extraction techniques, enzymatic hydrolysis, and biotechnological production methods are improving the yield, purity, and functionality of keratin ingredients, enabling their integration into a wide range of cosmetic and personal care formulations, including shampoos, conditioners, serums, creams, and masks, with enhanced performance and consumer appeal. Moreover, the adoption of sustainable sourcing practices, such as upcycling keratin-rich by-products from food and textile industries, is reducing waste and promoting circular economy principles in keratin production, ensuring environmental sustainability and resource efficiency throughout the supply chain. As consumers increasingly prioritize natural beauty, hair health, and sustainability, the market for keratin-based cosmetics and personal care products is poised for growth, with opportunities for collaboration, research, and market expansion to meet the evolving needs of consumers, brand owners, and regulatory authorities seeking safe, effective, and sustainable solutions for their beauty and personal care routines.
The market report analyses the leading companies in the industry including Active Concepts LLC, BASF SE, Greentech Biochemicals Co. Ltd, Guangzhou FONCIU Cosmetics Ltd, Hefei TNJ Chemical Industry Co. Ltd, Keraplast, Keratin Express, Kerline Srl, Makingcosmetics Inc, Nutriscience Innovations LLC, Proteina, Rejuvenol, Scherdiva, Shaanxi Qinland Bio-Tech Co. Ltd, Wellgreen Technology Co. Ltd.
A prominent trend in the keratin market is the growing demand for natural and organic hair care products. Keratin, a fibrous protein naturally found in hair, is increasingly recognized for its role in strengthening, repairing, and protecting hair strands. As consumers become more conscious of the ingredients in their personal care products and seek alternatives to chemical-laden formulations, there is a growing interest in keratin-based hair care products that offer natural and organic solutions for maintaining healthy and beautiful hair. The shift towards clean beauty and wellness-oriented lifestyles, driving the demand for keratin-infused shampoos, conditioners, treatments, and styling products in the cosmetics and personal care industry.
A key driver propelling the keratin market is the growing awareness of hair health and damage repair. Factors such as exposure to environmental pollutants, heat styling, chemical treatments, and aging can cause damage to the hair cuticle, leading to issues such as dryness, breakage, and dullness. Keratin-based hair care products are increasingly sought after for their ability to repair damaged hair, restore moisture balance, and improve overall hair texture and appearance. The rising consumer demand for effective solutions to address hair damage and promote hair strength and resilience drives the demand for keratin-infused products, supporting the growth of the market as consumers prioritize hair health and wellness.
An opportunity for growth in the keratin market lies in the expansion into new applications and product segments. While keratin has traditionally been used in hair care products, there is potential to explore its benefits in other cosmetic and personal care formulations. Manufacturers can innovate by incorporating keratin into skincare products such as moisturizers, serums, and anti-aging treatments to enhance skin elasticity, firmness, and hydration. Additionally, there is an opportunity to expand into specialized hair care segments such as keratin-based treatments for specific hair concerns such as frizz control, color protection, and scalp health. By diversifying product offerings and exploring new applications, companies can capitalize on the versatility and effectiveness of keratin, expand their market reach, and create value-added solutions that meet the evolving needs of consumers in the beauty and personal care industry.
The Keratin market encompasses diverse key stages, with Raw Material Acquisition from facilities including John Bean Technologies Corporation and Darling Ingredients Inc., which collect animal hair and feathers or source keratin from the textile industry. Chemical Processing Companies including Evonik Industries AG then undertake Processing & Hydrolysis to break down raw materials into usable forms including hydrolyzed keratin. Chemical Distributors including Brenntag AG and Univar Solutions Inc. play a crucial role in distributing keratin and its derivatives to manufacturers across industries.
End users of keratin span various sectors, with the Hair Care Industry being the dominant application. Companies including Procter & Gamble Company and L'Oréal S.A. incorporate keratin into shampoos, conditioners, and styling products to strengthen and smoothen hair. In the Cosmetics Industry, keratin is used in makeup products for improved adhesion, while the Nutritional Supplements Industry explores its potential for hair and nail health claims. Additionally, keratin finds application in the Textile Industry for treatments enhancing fiber strength and fabric properties.
The Hydrolyzed Keratin segment is the largest in the Keratin Market due to diverse key reasons. Firstly, hydrolyzed keratin is a highly versatile and widely used form of keratin in various industries, including cosmetics, personal care, and hair care. It is derived from natural sources such as wool, feathers, and horns, and undergoes a hydrolysis process to break down the keratin protein into smaller molecules, making it more easily absorbed by the skin and hair. Additionally, hydrolyzed keratin offers numerous benefits for hair and skin health, including strengthening, moisturizing, and repairing damaged hair and skin. Its ability to penetrate the hair shaft and skin cells effectively makes it a popular ingredient in hair care products such as shampoos, conditioners, treatments, and styling products. In addition, hydrolyzed keratin is also used in skincare formulations, where it helps improve skin texture, elasticity, and hydration. Further, the growing demand for natural and organic ingredients in cosmetics and personal care products has driven the popularity of hydrolyzed keratin, as it is derived from natural sources and is considered safe and effective for use in skincare and hair care formulations. With its wide-ranging applications and proven benefits for hair and skin health, the Hydrolyzed Keratin segment remains the largest in the Keratin Market, meeting the diverse needs of consumers and industries worldwide.
The Personal Care segment is the fastest-growing in the Keratin Market due to diverse compelling reasons. Firstly, keratin is widely recognized for its beneficial effects on hair and skin health, making it a highly sought-after ingredient in personal care products. As consumers increasingly prioritize self-care and grooming routines, there is a growing demand for hair care and skincare products containing keratin to address various concerns such as damaged hair, dry skin, and signs of aging. Additionally, keratin's ability to strengthen and repair hair, improve skin texture and elasticity, and enhance overall appearance has contributed to its widespread adoption in personal care formulations. In addition, advancements in formulation technology and product innovation have led to the development of keratin-infused products with improved efficacy, performance, and sensory attributes, further driving consumer interest and market growth. Further, the rise of e-commerce platforms and social media influencers has amplified consumer awareness and engagement with keratin-based personal care products, fueling demand and market expansion. With its proven benefits for hair and skin health and the growing consumer preference for natural and effective ingredients in personal care formulations, the Personal Care segment is poised to experience rapid growth in the Keratin Market, meeting the evolving needs of consumers worldwide.
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
Active Concepts LLC
BASF SE
Greentech Biochemicals Co. Ltd
Guangzhou FONCIU Cosmetics Ltd
Hefei TNJ Chemical Industry Co. Ltd
Keraplast
Keratin Express
Kerline Srl
Makingcosmetics Inc
Nutriscience Innovations LLC
Proteina
Rejuvenol
Scherdiva
Shaanxi Qinland Bio-Tech Co. Ltd
Wellgreen Technology Co. Ltd
*- List Not Exhaustive
TABLE OF CONTENTS
1 Introduction to 2024 Keratin Market
1.1 Market Overview
1.2 Quick Facts
1.3 Scope/Objective of the Study
1.4 Market Definition
1.5 Countries and Regions Covered
1.6 Units, Currency, and Conversions
1.7 Industry Value Chain
2 Research Methodology
2.1 Market Size Estimation
2.2 Sources and Research Methodology
2.3 Data Triangulation
2.4 Assumptions and Limitations
3 Executive Summary
3.1 Global Keratin Market Size Outlook, $ Million, 2021 to 2030
3.2 Keratin Market Outlook by Type, $ Million, 2021 to 2030
3.3 Keratin Market Outlook by Product, $ Million, 2021 to 2030
3.4 Keratin Market Outlook by Application, $ Million, 2021 to 2030
3.5 Keratin Market Outlook by Key Countries, $ Million, 2021 to 2030
4 Market Dynamics
4.1 Key Driving Forces of Keratin Industry
4.2 Key Market Trends in Keratin Industry
4.3 Potential Opportunities in Keratin Industry
4.4 Key Challenges in Keratin Industry
5 Market Factor Analysis
5.1 Value Chain Analysis
5.2 Competitive Landscape
5.2.1 Global Keratin Market Share by Company (%), 2023
5.2.2 Product Offerings by Company
5.3 Porter’s Five Forces Analysis
5.4 Pricing Analysis and Outlook
6 Growth Outlook Across Scenarios
6.1 Growth Analysis-Case Scenario Definitions
6.2 Low Growth Scenario Forecasts
6.3 Reference Growth Scenario Forecasts
6.4 High Growth Scenario Forecasts
7 Global Keratin Market Outlook by Segments
7.1 Keratin Market Outlook by Segments, $ Million, 2021- 2030
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
8 North America Keratin Market Analysis and Outlook To 2030
8.1 Introduction to North America Keratin Markets in 2024
8.2 North America Keratin Market Size Outlook by Country, 2021-2030
8.2.1 United States
8.2.2 Canada
8.2.3 Mexico
8.3 North America Keratin Market size Outlook by Segments, 2021-2030
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
9 Europe Keratin Market Analysis and Outlook To 2030
9.1 Introduction to Europe Keratin Markets in 2024
9.2 Europe Keratin Market Size Outlook by Country, 2021-2030
9.2.1 Germany
9.2.2 France
9.2.3 Spain
9.2.4 United Kingdom
9.2.4 Italy
9.2.5 Russia
9.2.6 Norway
9.2.7 Rest of Europe
9.3 Europe Keratin Market Size Outlook by Segments, 2021-2030
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
10 Asia Pacific Keratin Market Analysis and Outlook To 2030
10.1 Introduction to Asia Pacific Keratin Markets in 2024
10.2 Asia Pacific Keratin Market Size Outlook by Country, 2021-2030
10.2.1 China
10.2.2 India
10.2.3 Japan
10.2.4 South Korea
10.2.5 Indonesia
10.2.6 Malaysia
10.2.7 Australia
10.2.8 Rest of Asia Pacific
10.3 Asia Pacific Keratin Market size Outlook by Segments, 2021-2030
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
11 South America Keratin Market Analysis and Outlook To 2030
11.1 Introduction to South America Keratin Markets in 2024
11.2 South America Keratin Market Size Outlook by Country, 2021-2030
11.2.1 Brazil
11.2.2 Argentina
11.2.3 Rest of South America
11.3 South America Keratin Market size Outlook by Segments, 2021-2030
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
12 Middle East and Africa Keratin Market Analysis and Outlook To 2030
12.1 Introduction to Middle East and Africa Keratin Markets in 2024
12.2 Middle East and Africa Keratin Market Size Outlook by Country, 2021-2030
12.2.1 Saudi Arabia
12.2.2 UAE
12.2.3 Oman
12.2.4 Rest of Middle East
12.2.5 Egypt
12.2.6 Nigeria
12.2.7 South Africa
12.2.8 Rest of Africa
12.3 Middle East and Africa Keratin Market size Outlook by Segments, 2021-2030
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
13 Company Profiles
13.1 Company Snapshot
13.2 SWOT Profiles
13.3 Products and Services
13.4 Recent Developments
13.5 Financial Profile
Active Concepts LLC
BASF SE
Greentech Biochemicals Co. Ltd
Guangzhou FONCIU Cosmetics Ltd
Hefei TNJ Chemical Industry Co. Ltd
Keraplast
Keratin Express
Kerline Srl
Makingcosmetics Inc
Nutriscience Innovations LLC
Proteina
Rejuvenol
Scherdiva
Shaanxi Qinland Bio-Tech Co. Ltd
Wellgreen Technology Co. Ltd
14 Appendix
14.1 Customization Offerings
14.2 Subscription Services
14.3 Related Reports
14.4 Publisher Expertise
By Product
Hydrolyzed
Others
By Application
Personal Care
Cosmetics
Healthcare
Food & Beverages
Others
Countries Analyzed
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
Global Keratin is forecast to reach $2.6 Billion in 2030 from $1.8 Billion in 2024, registering a CAGR of 6.5% over the outlook period
Emerging Markets across Asia Pacific, Europe, and Americas present robust growth prospects.
Active Concepts LLC, BASF SE, Greentech Biochemicals Co. Ltd, Guangzhou FONCIU Cosmetics Ltd, Hefei TNJ Chemical Industry Co. Ltd, Keraplast, Keratin Express, Kerline Srl, Makingcosmetics Inc, Nutriscience Innovations LLC, Proteina, Rejuvenol, Scherdiva, Shaanxi Qinland Bio-Tech Co. Ltd, Wellgreen Technology Co. Ltd
Base Year- 2023; Estimated Year- 2024; Historic Period- 2018-2023; Forecast period- 2024 to 2030; Currency: Revenue (USD); Volume