The global Polyvinyl Alcohol (PVOH) Market Study analyzes and forecasts the market size across 6 regions and 24 countries for diverse segments -By Type (Fully hydrolyzed, Partially hydrolyzed, PVOH hydrogels, Others), By Application (PVB Resin, Adhesives and sealants, Textile, Paper, Builllding and construction, Packaging, Medical and personal care, Others).
Polyvinyl alcohol (PVA) is a water-soluble synthetic polymer known for its excellent film-forming, adhesive, and barrier properties, making it widely used in various industrial, packaging, textile, and pharmaceutical applications. In 2024, the market for polyvinyl alcohol s to expand as industries seek sustainable, biodegradable, and versatile materials for diverse end-use requirements in a global market landscape. PVA offers advantages such as biocompatibility, chemical resistance, film strength, and water solubility, making it essential for applications such as film packaging, adhesive formulations, textile sizing, and pharmaceutical coatings. This polymer is used in packaging films for food, beverages, and pharmaceuticals for its barrier properties and biodegradability, as well as in adhesives for paperboard, labels, and envelopes for its bonding strength and water solubility. In textiles, polyvinyl alcohol is used as a sizing agent to improve the strength and handling properties of yarns and fabrics, as well as in coatings for paper and cardboard to enhance their printability and moisture resistance. In pharmaceuticals, PVA is used as a coating agent for tablets, capsules, and oral films for its film-forming and drug release properties. The demand for polyvinyl alcohol is driven by factors such as the growth of packaging and consumer goods industries, increasing demand for environmentally friendly materials, and the expansion of pharmaceutical and healthcare markets. Market trends include the development of advanced PVA formulations with improved water solubility, mechanical properties, and biodegradability, the optimization of polymerization processes for enhanced purity and consistency, and the integration of advanced processing techniques for cost-effective and sustainable production.
 Industry- Market Size, Share, Trends, Growth Outlook.webp)
The market report analyses the leading companies in the industry including Anhui Wanwei Group Co Ltd, Chang Chun Petrochemicals Co Ltd, Denka Company Ltd, Japan Vam and Poval Co Ltd, Kuraray Co Ltd, Merck KGaA, Mitsubishi Chemical Corp, Ningxia Dadi Circular Development Corp Ltd, Sekisui Specialty Chemicals, Sinopec Sichuan Vinylon Works, Wacker Chemie AG, and others.
Polyvinyl Alcohol market is witnessing a prominent trend towards the growing demand for biodegradable packaging materials. This trend is driven by increasing environmental concerns and regulations regarding plastic pollution and waste management. Polyvinyl alcohol (PVA), with its biodegradable and water-soluble properties, is gaining traction as an eco-friendly alternative to traditional packaging materials. The trend towards sustainable packaging solutions and the shift towards circular economy principles further propel the adoption of PVA in packaging applications across various industries, driving market growth in the biodegradable packaging sector.
An important driver propelling the growth of the Polyvinyl Alcohol market is the expansion in pharmaceutical and healthcare industries. With the increasing demand for pharmaceutical formulations, medical devices, and healthcare products, there's a rising need for high-quality excipients and drug delivery systems. Polyvinyl alcohol, with its biocompatibility, film-forming ability, and controlled release properties, finds applications in various pharmaceutical dosage forms such as tablets, capsules, and coatings. Additionally, PVA-based hydrogels and wound dressings are used in wound care and tissue engineering applications. The pharmaceutical and healthcare industries' focus on patient safety, drug efficacy, and regulatory compliance drives the demand for PVA, supporting market growth in these sectors.
A significant opportunity for the Polyvinyl Alcohol market lies in expansion into textile and adhesive industries. With the textile industry's demand for sizing agents, warp sizing, and fabric finishes, there's a growing opportunity for PVA-based solutions due to their film-forming and adhesive properties. PVA is used as a sizing agent to improve the weaving efficiency and quality of textiles. Additionally, PVA-based adhesives find applications in industries such as paper packaging, woodworking, and construction due to their strong bonding, water resistance, and versatility. By diversifying into these sectors and offering specialized PVA formulations for textile sizing and adhesive applications, manufacturers can tap into new markets and capitalize on emerging opportunities for growth.
Within the Polyvinyl Alcohol (PVOH) market, the Fully Hydrolyzed segment is the largest. Fully hydrolyzed polyvinyl alcohol is the most commonly used type due to its excellent properties and versatility in various applications. Fully hydrolyzed PVOH has undergone complete hydrolysis of the acetate groups, resulting in a high degree of hydrophilicity and water solubility. This type of PVOH exhibits excellent film-forming properties, adhesion, and barrier properties, making it ideal for applications such as packaging films, adhesives, textiles, and paper coatings. Moreover, fully hydrolyzed PVOH is biodegradable and environmentally friendly, contributing to its widespread adoption in eco-conscious industries. Additionally, advancements in manufacturing technologies and the development of new grades of fully hydrolyzed PVOH further enhance its performance and expand its application possibilities. As industries continue to prioritize sustainability, performance, and cost-effectiveness in their products, the Fully Hydrolyzed segment is expected to maintain its dominance in the Polyvinyl Alcohol (PVOH) market.
Among the applications in the Polyvinyl Alcohol (PVOH) market, the Packaging segment is the fastest-growing. Polyvinyl alcohol is increasingly used in packaging applications due to its excellent barrier properties, biodegradability, and compatibility with other materials. PVOH films offer exceptional moisture resistance, oxygen barrier, and aroma retention properties, making them suitable for packaging perishable goods such as food, pharmaceuticals, and consumer products. Moreover, the growing demand for sustainable and eco-friendly packaging solutions, coupled with stringent regulations regarding plastic waste and environmental protection, drives the adoption of PVOH-based packaging materials. Additionally, advancements in PVOH processing technologies, such as extrusion coating and blow molding, further expand its application possibilities in packaging. As consumer preferences shift towards sustainable and recyclable packaging options, the Packaging segment is expected to experience rapid growth in the Polyvinyl Alcohol (PVOH) market.
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
Countries Analyzed
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
Anhui Wanwei Group Co Ltd
Chang Chun Petrochemicals Co Ltd
Denka Company Ltd
Japan Vam and Poval Co Ltd
Kuraray Co Ltd
Merck KGaA
Mitsubishi Chemical Corp
Ningxia Dadi Circular Development Corp Ltd
Sekisui Specialty Chemicals
Sinopec Sichuan Vinylon Works
Wacker Chemie AG
*- List Not Exhaustive
TABLE OF CONTENTS
1 Introduction to 2024 Polyvinyl Alcohol Market
1.1 Market Overview
1.2 Quick Facts
1.3 Scope/Objective of the Study
1.4 Market Definition
1.5 Countries and Regions Covered
1.6 Units, Currency, and Conversions
1.7 Industry Value Chain
2 Research Methodology
2.1 Market Size Estimation
2.2 Sources and Research Methodology
2.3 Data Triangulation
2.4 Assumptions and Limitations
3 Executive Summary
3.1 Global Polyvinyl Alcohol Market Size Outlook, $ Million, 2021 to 2032
3.2 Polyvinyl Alcohol Market Outlook by Type, $ Million, 2021 to 2032
3.3 Polyvinyl Alcohol Market Outlook by Product, $ Million, 2021 to 2032
3.4 Polyvinyl Alcohol Market Outlook by Application, $ Million, 2021 to 2032
3.5 Polyvinyl Alcohol Market Outlook by Key Countries, $ Million, 2021 to 2032
4 Market Dynamics
4.1 Key Driving Forces of Polyvinyl Alcohol Industry
4.2 Key Market Trends in Polyvinyl Alcohol Industry
4.3 Potential Opportunities in Polyvinyl Alcohol Industry
4.4 Key Challenges in Polyvinyl Alcohol Industry
5 Market Factor Analysis
5.1 Value Chain Analysis
5.2 Competitive Landscape
5.2.1 Global Polyvinyl Alcohol Market Share by Company (%), 2023
5.2.2 Product Offerings by Company
5.3 Porter’s Five Forces Analysis
5.4 Pricing Analysis and Outlook
6 Growth Outlook Across Scenarios
6.1 Growth Analysis-Case Scenario Definitions
6.2 Low Growth Scenario Forecasts
6.3 Reference Growth Scenario Forecasts
6.4 High Growth Scenario Forecasts
7 Global Polyvinyl Alcohol Market Outlook by Segments
7.1 Polyvinyl Alcohol Market Outlook by Segments, $ Million, 2021- 2032
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
8 North America Polyvinyl Alcohol Market Analysis and Outlook To 2032
8.1 Introduction to North America Polyvinyl Alcohol Markets in 2024
8.2 North America Polyvinyl Alcohol Market Size Outlook by Country, 2021-2032
8.2.1 United States
8.2.2 Canada
8.2.3 Mexico
8.3 North America Polyvinyl Alcohol Market size Outlook by Segments, 2021-2032
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
9 Europe Polyvinyl Alcohol Market Analysis and Outlook To 2032
9.1 Introduction to Europe Polyvinyl Alcohol Markets in 2024
9.2 Europe Polyvinyl Alcohol Market Size Outlook by Country, 2021-2032
9.2.1 Germany
9.2.2 France
9.2.3 Spain
9.2.4 United Kingdom
9.2.4 Italy
9.2.5 Russia
9.2.6 Norway
9.2.7 Rest of Europe
9.3 Europe Polyvinyl Alcohol Market Size Outlook by Segments, 2021-2032
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
10 Asia Pacific Polyvinyl Alcohol Market Analysis and Outlook To 2032
10.1 Introduction to Asia Pacific Polyvinyl Alcohol Markets in 2024
10.2 Asia Pacific Polyvinyl Alcohol Market Size Outlook by Country, 2021-2032
10.2.1 China
10.2.2 India
10.2.3 Japan
10.2.4 South Korea
10.2.5 Indonesia
10.2.6 Malaysia
10.2.7 Australia
10.2.8 Rest of Asia Pacific
10.3 Asia Pacific Polyvinyl Alcohol Market size Outlook by Segments, 2021-2032
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
11 South America Polyvinyl Alcohol Market Analysis and Outlook To 2032
11.1 Introduction to South America Polyvinyl Alcohol Markets in 2024
11.2 South America Polyvinyl Alcohol Market Size Outlook by Country, 2021-2032
11.2.1 Brazil
11.2.2 Argentina
11.2.3 Rest of South America
11.3 South America Polyvinyl Alcohol Market size Outlook by Segments, 2021-2032
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
12 Middle East and Africa Polyvinyl Alcohol Market Analysis and Outlook To 2032
12.1 Introduction to Middle East and Africa Polyvinyl Alcohol Markets in 2024
12.2 Middle East and Africa Polyvinyl Alcohol Market Size Outlook by Country, 2021-2032
12.2.1 Saudi Arabia
12.2.2 UAE
12.2.3 Oman
12.2.4 Rest of Middle East
12.2.5 Egypt
12.2.6 Nigeria
12.2.7 South Africa
12.2.8 Rest of Africa
12.3 Middle East and Africa Polyvinyl Alcohol Market size Outlook by Segments, 2021-2032
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
13 Company Profiles
13.1 Company Snapshot
13.2 SWOT Profiles
13.3 Products and Services
13.4 Recent Developments
13.5 Financial Profile
Anhui Wanwei Group Co Ltd
Chang Chun Petrochemicals Co Ltd
Denka Company Ltd
Japan Vam and Poval Co Ltd
Kuraray Co Ltd
Merck KGaA
Mitsubishi Chemical Corp
Ningxia Dadi Circular Development Corp Ltd
Sekisui Specialty Chemicals
Sinopec Sichuan Vinylon Works
Wacker Chemie AG
14 Appendix
14.1 Customization Offerings
14.2 Subscription Services
14.3 Related Reports
14.4 Publisher Expertise
By Type
Fully hydrolyzed
Partially hydrolyzed
PVOH hydrogels
Others
By Application
PVB Resin
Adhesives and sealants
Textile
Paper
Builllding and construction
Packaging
Medical and personal care
Others
Countries Analyzed
North America (US, Canada, Mexico)
Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, South East Asia, Rest of Asia)
South America (Brazil, Argentina, Rest of South America)
Middle East and Africa (Saudi Arabia, UAE, Rest of Middle East, South Africa, Egypt, Rest of Africa)
Global Polyvinyl Alcohol (PVOH) Market Size is valued at $3.9 Billion in 2024 and is forecast to register a growth rate (CAGR) of 6.3% to reach $6.4 Billion by 2032.
Emerging Markets across Asia Pacific, Europe, and Americas present robust growth prospects.
Anhui Wanwei Group Co Ltd, Chang Chun Petrochemicals Co Ltd, Denka Company Ltd, Japan Vam and Poval Co Ltd, Kuraray Co Ltd, Merck KGaA, Mitsubishi Chemical Corp, Ningxia Dadi Circular Development Corp Ltd, Sekisui Specialty Chemicals, Sinopec Sichuan Vinylon Works, Wacker Chemie AG
Base Year- 2023; Estimated Year- 2024; Historic Period- 2018-2023; Forecast period- 2024 to 2032; Currency: Revenue (USD); Volume